Julio Taylor joins CovertSwarm as CMO

CovertSwarm is proud to announce the appointment of Julio Taylor as its new Chief Marketing Officer (CMO).

A seasoned marketing leader with a track record of building disruptive and successful B2B brands, Julio joins CovertSwarm at a pivotal moment as the company accelerates its expansion into the United States and scales its constant cyber attack subscription model to challenge the conventional cybersecurity landscape.

Julio played a key role in CovertSwarm’s early go to market development, working alongside the founder and board on its initial strategy and the creation of its iconic brand while serving as an advisor to the board. Now as the company’s first full-time CMO, he will lead the company’s global marketing strategy, focusing on elevating brand awareness, driving demand generation, and solidifying CovertSwarm’s mission to disrupt traditional cybersecurity testing with its always-on, constant cyber attack subscription.

“Julio has a deep understanding of CovertSwarm’s mission and brings to us a proven ability to build brands that challenge the status quo,” said Anders Reeves, CEO of CovertSwarm. “His leadership and expertise in growing high-performance marketing teams will be critical as we continue our rapid expansion. The US market presents an incredible opportunity, and with Julio at the helm of our marketing efforts, we are primed for accelerated growth.”

Prior to joining CovertSwarm, Julio spent a successful 15 years as Creative Director and then CEO of Hallam, a leading international digital marketing agency with significant experience in B2B marketing in North America and EMEA. During his tenure, he steered Hallam through a period of sustained success, delivering revenue growth, navigating the challenges of the COVID-19 pandemic, and securing multiple industry accolades, including Best Large Agency at the European Search Awards, and Marketing Week’s ‘Campaign of the Year’ in 2024.

Julio Taylor said: “I’m so excited to take on a full-time leadership role in driving CovertSwarm’s global expansion. Most of all, I’m excited to join an ambitious, progressive, and experienced team as we take what’s been a great start and break new ground. Our mission is to build a high-velocity, AI-driven marketing function in one of the most exciting industries in the world, ensuring CovertSwarm continues to lead the charge in cybersecurity innovation.”

Julio’s appointment comes at a time of significant momentum for CovertSwarm. With a growing client base across enterprise sectors in the United States, a relentless commitment to continuous attack methodologies, and a mission to outpace adversaries, the company is positioned to reshape how organizations approach cybersecurity.